The fifth edition of the U.S. Smart Speaker Consumer Adoption Report includes unmatched breadth and depth of data and analysis related to smart speaker adoption trends, user behaviors, and consumer sentiment. The 2022 data show what a post-pandemic smart speaker landscape will look like. The market is sending mixed signals but this report breaks down the data at a level that provides clarity around where the device segment is now and where it’s headed.
The U.S. is a few years ahead of other markets and provides insight into where other countries are headed in their own smart speaker adoption patterns. Go in-depth into the adoption patterns, consumer behaviors and preferences, use cases, and the impact of the COVID-19 pandemic on the segment. The report also provides the only analysis available on third-party voice app adoption, use, and discovery.
You will find over 40 charts and 50 pages of analysis in this report. It complements the recently released report on smartphone voice assistant adoption to provide a comprehensive view around both the smart speaker segment and the future of voice assistants.