Smart Home Consumer Adoption Report
December 2020

$1495.00

DESCRIPTION

A deep dive into smart home adoption by U.S. consumers as of October 2020. It includes analyses by device type, mode of interaction, length of use, demographic composition of users, access via voice assistants, the impact of COVID-19 on adoption trends, and more. It also compares smart home adoption with other technologies such as smartphones, smart speakers, hearables, smart watches, and other devices. It specifically lists total user base by product category. The report includes more than 25 charts and 20 pages of analysis. 

Table of Contents

  • Introduction
  • Smart Home Device Ownership
  • Voice Assistants and the Smart Home
  • COVID and New Consumer Behaviors
  • Additional Resources

20+ Pages. Over 25 Charts.

Select Charts and Tables from the Report

  • Smart Home and Smart Speaker Ownership – U.S. Adults 2020
  • Monthly Active Voice Assistant Users by Device Compared to Ownership
  • Smart Home Adoption Rate Among U.S. Adults – 2020
  • Smart Home and Other Device Users Among U.S. Adults – 2020
  • U.S. Smart Home Adoption Rate by Product Category – 2020
  • U.S. Smart Home Adult User Base by Product Category – 2020
  • Smart Home Device Frequency of Use – 2020
  • Smart Home Frequency of Use by Product Category – 2020
  • Most Common Method for Controlling Smart Home Devices – 2020
  • Most Common Method for Controlling Smart Home Devices by Product Category – 2020
  • Length of Smart Home Device Ownership
  • Length of Smart Home Device Ownership by Product Category
  • Smart Home Adoption by Household Income – 2020
  • Smart Home Adoption by Household Income by Product Category – 2020
  • Smart Home Adoption by Gender
  • Smart Home Adoption by Gender by Product Category
  • Most Common Method for Controlling Smart Home Devices by Gender
  • Most Common Method for Controlling Smart Home Devices for Smart Speaker Owners – 2020
  • Smart Home Adoption Rate for Smart Speaker Owners
  • Voice Assistant Use with Smart Home Devices
  • Voice Assistant Usage Rate by Device
  • Voice Assistant Adoption Through Smart Home Devices by Product Category
  • Voice Assistant Adoption Through Smart Home Devices by Age Cohort
  • Voice Assistant Adoption for TV Control and Media Search
  • Voice Remote vs TV Mic Use for Voice Control
  • COVID-19 Impact on Smart Home Device Use in U.S. – October 2020
  • COVID-19 Impact on Smart Home Device Use in U.S. – June 2020

DOWNLOAD EXECUTIVE SUMMARY

Fill out the form below to receive a copy of the Smart Home Consumer Adoption Executive Summary for 2020.